Laredo Group Feb2009 -Measuring Online Engagement
Posted Tuesday, May 26, 2009 by admin
Today’s online advertisers and publishers have an opportunity to create online campaigns that fully engage consumers and encourage them to stick around for awhile. This overview from Laredo Group’s VP of Creative & Technical Training Rob Graham will give you a better understanding of the value of online campaign engagement and why you should plan on using engagement tools in your upcoming campaigns.




