How much do you charge others for online advertising?

Posted Friday, July 23, 2010 by admin


I am just starting my online business that includes a news and information site. I expect heavy traffic as my site has daily news updates from my local area including pictures of my city. How much should i charge other businesses to advertise on my website? If it is determined by number of visitors, then lets say i have atleast 200k hits a month.
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Posted in Other - Advertising & Marketing

2 Comments on "How much do you charge others for online advertising?"

  • Dilyan said on Jul 24th, 2010 at 7:05 AM:

    You can get 5 clients and you can charge each of them 2$ CPM (cost per 1000 impressions)
    if you have 200k page impressions per month (40k per month/client) then you can charge 80$ per month each of your 5 advertisers.
    for bench mark prices on keywords (or types of businesses if the key word is generic business search related such as ‘jazz club + geographic location’ ) you can use google’s adwords traffic estimator sandbox

  • answerman2008 said on Jul 24th, 2010 at 8:30 AM:

    you could use a service like advertising.com, and they will take care of that.

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