What was used for Titanic marketing campaign, and how did Titanic influenced Hollywood?
Posted Thursday, July 29, 2010 by admin
i have tried to research these questions for my film studies A2 coursework and am not getting any luck, i am researching 3 james cameron films 1 – Titanic 2 – Avatar 3 – Terminator, and i have to find out information about all 3 regarding the questions.
If anybody has anything on this topic i would be really grateful if you could comment
Thanks
Clare
x





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The biggest marketing tool for Titanic was word of mouth, more or less. The other biggest marketing tool was the numerous featurettes that accompanied the film, as well. I can’t remember seeing one advertisment for it, but all I remember were young girls going gaga over Leonardo DiCaprio and were the main reason the box office figures were so high. I guess those who were older also went repeatedly, since it was an R rated movie, I believe. All I remember is when I watched it in the theater, after 90 minutes, I yelled out, “Sink the boat, already!”
Within 5 to 10 minutes, the boat hits the iceberg and starts to sink.